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Privacy Policy

Last updated: 23 September 2026

Who we are

Today's Hot Take (todayshottake.com) is operated by NDVR LTD, a company registered in England and Wales (company number 16421997), registered office 133 Bedford Street, Crewe, United Kingdom, CW2 6JG. NDVR LTD is the data controller for the personal data described in this policy. You can contact us about anything in it at contact@todayshottake.com.

What we collect

Votes. When you vote, we store your choice together with a random identifier that your browser keeps in local storage, so each person gets one vote per topic. If you're signed in, the vote is also linked to your account. To stop automated vote-stuffing, we also keep a scrambled (salted and hashed) form of your IP address for up to a day; we don't use it to identify you. Only vote totals are shown publicly, never who voted for what.

Account details. If you sign in, we store your email address so we can send you sign-in links and link your comments, reactions, reports and verdict guesses to your account.

Comments. Comments you post, and any reactions or reports you make, are stored with your account and the time you made them. Comments are public.

Emails you send us. If you email us, we keep your message and email address so we can reply.

Analytics and advertising. We use Google Analytics to understand how the site is used, and Google AdSense to show ads. These services may use cookies and similar technologies to collect information such as your IP address, device and browser details, the pages you visit and how you interact with ads, including across other websites.

Server logs. Our web host keeps standard server logs (such as IP address, browser type and the pages requested) for security and troubleshooting.

Why we use it, and our lawful bases

Under UK data protection law (the UK GDPR and the Data Protection Act 2018) we need a lawful basis for each use of your personal data:

  • Contract — to provide the service you ask for: creating and running your account, sending sign-in links, and showing your comments.
  • Legitimate interests — to count votes fairly and prevent duplicate voting, moderate comments and deal with reports, keep the site secure, reply to your messages, and keep the site running. We only rely on this where our interests aren't outweighed by your rights.
  • Consent — for analytics and advertising cookies, and for personalised ads, where the law requires consent. Google shows a consent message on our behalf, and you can change your choices at any time (see below).
  • Legal obligation — where we must keep or disclose information to comply with the law.

We do not sell your personal data.

Cookies and similar technologies

Some browser storage is strictly necessary for the site to work: the random voting identifier and the record of which topics you've voted on, and, if you sign in, the sign-in session kept by our authentication provider. Google Analytics and Google AdSense cookies are used for measurement and advertising in line with the choices you make in the consent message.

Change cookie choices — this reopens the consent message so you can review or withdraw your consent. You can also manage personalised advertising through Google's Ad Settings, and read how Google uses data from sites that use its services at policies.google.com/technologies/partner-sites.

Who we share it with

We use service providers who process data for us: Supabase (database and sign-in), GoDaddy (web hosting) and Google (analytics and advertising). For some advertising data Google acts as an independent controller under its own privacy policy. We may also share information where the law requires it. Some providers process data outside the UK; where they do, the transfer is protected by the safeguards UK law requires, such as adequacy regulations or approved contract clauses.

How long we keep it

We keep your account and comments for as long as your account is active, or until you ask us to delete them. Votes are kept so poll results stay accurate; anonymous votes are linked only to a random identifier. We keep emails for as long as we need to deal with them. Analytics and advertising data are kept according to Google's retention settings.

Your rights

You have the right to access your personal data, to have it corrected, to have it erased, to restrict or object to how we use it, to data portability, and to withdraw consent at any time (this doesn't affect anything done before you withdrew it). To use any of these rights, email contact@todayshottake.com. We'll respond within one month, and we may need to confirm your identity first.

Complaints

If you're unhappy with how we've handled your data, please contact us first so we can try to put it right. You also have the right to complain to the Information Commissioner's Office (ICO), the UK's data protection regulator, at ico.org.uk/make-a-complaint or on 0303 123 1113.

Children

Today's Hot Take is not directed at children under 13, and we do not knowingly collect data from children under 13.

Changes to this policy

We may update this policy from time to time. When we do, we'll change the date at the top of this page, and we'll flag significant changes on the site.